Helply vs Intercom Fin vs Chatbase vs Guzli: Which AI Support Agent Fits Your Stack?

Helply sits on top of an existing helpdesk. Intercom Fin is AI inside a full suite. Chatbase is an agent builder. Guzli combines support, lead capture, and rich actions like Shopify and Stripe inside chat.

Guzli Team

Guzli Team

December 17, 2025

Support operations team reviewing AI automation options for their helpdesk

Helply vs Intercom Fin vs Chatbase vs Guzli: Which AI Support Agent Fits Your Stack?

If you are comparing Helply vs Intercom Fin vs Chatbase vs Guzli, you are choosing between four different product philosophies:

  • AI layer on top of an existing helpdesk
  • AI inside a full customer service suite
  • AI agent builder
  • AI support plus lead capture plus business actions

This guide helps you match the tool to your actual stack and goals.

For the broader comparison cluster, start here:


Quick decision map

Choose Helply if:

  • You want to keep your existing helpdesk
  • You want an AI layer that resolves tier-1 tickets and improves content over time
  • You want a workflow that highlights knowledge gaps

Choose Intercom Fin if:

  • You want a full Intercom suite and polished inbox workflows
  • You want AI as part of the platform

Choose Chatbase if:

  • You want a lightweight AI agent builder
  • You prefer message-credit pricing
  • You want actions without moving to a full suite

Choose Guzli if:

  • You want support plus lead capture
  • You want Shopify order lookup and shopping inside chat
  • You want Stripe subscription self-serve inside chat
  • You want scheduling inside chat with Calendly and Cal.com

The biggest fork: do you already have a helpdesk you want to keep?

Ask this first:

If you must keep your current helpdesk

Helply can fit because it is designed to layer on top of existing systems.

If you are open to changing your stack

You can evaluate Intercom, Chatbase, or Guzli based on cost and outcomes.

If you are unsure how to evaluate, use: AI Chatbot for Customer Support Buyer’s Guide


Actions and workflows: what matters most

Most teams care about actions that reduce tickets and increase revenue.

Stripe actions (SaaS)

  • Upgrades and downgrades
  • Billing detail updates
  • Address updates
  • Status checks and confirmations

Shopify actions (ecommerce)

  • Order lookup
  • Shipping status
  • Product discovery
  • Shopping inside chat

Scheduling actions (B2B and services)

  • Qualify lead
  • Book meeting inside chat
  • Reduce drop-off

If actions are your main goal, compare how easy it is to configure safe flows and how well the bot escalates when identity or policy requires a human.


Lead capture: where many AI support tools stop short

Support automation is great. Converting intent is better.

Guzli is designed for support plus lead capture:

  • detect buying intent during support chats
  • collect contact details when appropriate
  • route to sales or schedule a meeting

If lead capture is part of your goal, do not skip ROI tracking. Start with: AI chatbot ROI guide and the ROI calculator


Best-fit use cases

Use case A: SaaS support with billing-heavy tickets

  • Choose Guzli if you want Stripe actions and lead capture in one
  • Choose Chatbase if you want an agent builder with message credits
  • Choose Intercom if you want the full suite and have a larger support org

Use case B: Ecommerce on Shopify

  • Choose Guzli if you want order lookup and shopping inside chat
  • Choose a helpdesk-layer tool if you are committed to your existing helpdesk and want AI on top

Use case C: Keep helpdesk, add AI fast

  • Helply can make sense if you want AI without replatforming
  • Guzli can also fit if you want a chat-first experience plus lead capture and actions

Next steps

If you want the broader comparison:

If you want to test Guzli:

Related reading:

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Guzli Team

Guzli Team

The Guzli team is passionate about revolutionizing customer support with AI. We're a group of engineers, designers, and product experts building the future of automated customer interactions.

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